What Writing a Comic Strip Teaches About Brand Storytelling
In Chapter 3 of 12 in his 2011 Capture Your Flag interview with host Erik Michielsen, designer Doug Jaeger shares what writing a college comic strip taught him about brand storytelling. As a designer, Jaeger is motivated by finding solutions. From an early age, as a college student, he sees the relationship between creating art, putting it in a media format, and impacting culture. Through the process he learns compromise, multitasking and prioritization.
